Recommendations based on Switch: How to Change Things When Change Is Hardby Chip Heath

* statistically, based on millions of data-points provided by fellow humans

  1. Made to Stick: Why Some Ideas Survive and Others Die

    by Chip Heath
    Exploring why certain ideas are remembered and others are forgotten, focusing on practical ways to make ideas ‘stick’.

    NEW YORK TIMES, BESTSELLER - The instant classic about why some ideas thrive, why others die, and how to improve your idea's chances–essential reading in the "fake news" era. Mark Twain once ... (Goodreads)

  2. Drive: The Surprising Truth About What Motivates Us

    by Daniel H. Pink
    A thought-provoking analysis of what truly motivates people, challenging traditional notions of rewards and punishments.

    The, New York Times, bestseller that gives readers a paradigm-shattering new way to think about motivation Most people believe that the best way to motivate is with rewards like money—the ... (Goodreads)

  3. Decisive: How to Make Better Choices in Life and Work

    by Chip Heath
    Strategies to make effective decisions and tackle difficult life choices.

    The four principles that can help us to overcome our brains' natural biases to make better, more informed decisions – in our lives, careers, families and organizations., In Decisive , Chip Heath and ... (Goodreads)

  4. Influence: The Psychology of Persuasion

    by Robert B. Cialdini
    An analysis of the psychology of persuasion and how to use it to influence people.

    Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding ... (Goodreads)

  5. The Power of Habit: Why We Do What We Do in Life and Business

    by Charles Duhigg
    Uncovering the science of habit formation and how to use it to achieve success.

    A young woman walks into a laboratory. Over the past two years, she has transformed almost every aspect of her life. She has quit smoking, run a marathon, and been promoted at work. The patterns ... (Goodreads)

  6. Predictably Irrational: The Hidden Forces That Shape Our Decisions

    by Dan Ariely
    An exploration of why humans make irrational decisions, and how to overcome them.

    Why do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent aspirin? Why does recalling the Ten Commandments reduce our tendency to lie, even when we couldn't ... (Goodreads)

  7. Getting Things Done: The Art of Stress-Free Productivity

    by David Allen
    A guide to improving efficiency and productivity through better organization.

    The book, Lifehack, calls ,"The Bible of business and personal productivity.","A completely revised and updated edition of the blockbuster bestseller from 'the personal productivity guru'",—,Fast ... (Barnes & Noble)

  8. Good to Great: Why Some Companies Make the Leap... and Others Don't

    by James C. Collins
    A guide to building a successful company, examining the practices and values of leading organizations.

    To find the keys to greatness, Collins's 21-person research team read and coded 6,000 articles, generated more than 2,000 pages of interview transcripts and created 384 megabytes of computer data in ... (Goodreads)

  9. Built to Last: Successful Habits of Visionary Companies

    by James C. Collins
    Analysis of successful companies and their long-term strategies, identifying key habits and practices that lead to enduring success.

    "This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. ... (Goodreads)

  10. Mindset: The New Psychology of Success

    by Carol S. Dweck
    Examining the impact of mindset on achievement, and strategies to cultivate a growth mindset for success.

    A newer edition of this book can be found, here., After decades of research, world-renowned Stanford University psychologist Carol S. Dweck, Ph.D., discovered a simple but groundbreaking idea: the ... (Goodreads)

  11. The Five Dysfunctions of a Team: A Leadership Fable

    by Patrick Lencioni
    An exploration of the dynamics of team-building, and how to overcome five common pitfalls.

    In The Five Dysfunctions of a Team Patrick Lencioni once again offers a leadership fable that is as enthralling and instructive as his first two best-selling books, The Five Temptations of a CEO and ... (Goodreads)

  12. Crucial Conversations: Tools for Talking When Stakes Are High

    by Kerry Patterson
    A guide to effectively navigate difficult conversations, build trust, and create mutual understanding.

    Learn how to keep your cool and get the results you want when emotions flare. When stakes are high, opinions vary, and emotions run strong, you have three choices: Avoid a crucial conversation and ... (Goodreads)

  13. Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability

    by Steve Krug
    A guide to creating intuitive, user-friendly websites.

    Since Don’t Make Me Think was first published in 2000, over 400,000 Web designers and developers have relied on Steve Krug’s guide to help them understand the principles of intuitive navigation and ... (Goodreads)

  14. The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

    by Eric Ries
    Systematic approach to launching and managing successful businesses in an ever-changing market.

    Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. ... (Goodreads)

  15. Thinking, Fast and Slow

    by Daniel Kahneman
    An exploration of the two systems of the mind, and how they influence decision-making.

    In the highly anticipated Thinking, Fast and Slow , Kahneman takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and ... (Goodreads)

  16. Start with Why: How Great Leaders Inspire Everyone to Take Action

    by Simon Sinek
    A guide to inspiring and motivating others to take action through understanding the power of why.

    Why do you do what you do? Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees ... (Goodreads)

  17. Delivering Happiness: A Path to Profits, Passion, and Purpose

    by Tony Hsieh
    A business leader's journey from success to significance, showing how to build a corporate culture of happiness.

    You want to learn about the path that we took at Zappos to get to over $1 billion in gross merchandise sales in less than ten years. You want to learn about the path I took that eventually led me to ... (Goodreads)

  18. Great by Choice: Uncertainty, Chaos, and Luck—Why Some Thrive Despite Them All

    by James C. Collins
    Examines the strategies and principles used by high-performing companies in uncertain environments.

    The new question: Ten years after the worldwide bestseller "Good to Great," Jim Collins returns to ask: Why do some companies thrive in uncertainty, even chaos, and others do not? In "Great by ... (Goodreads)

  19. A Whole New Mind: Why Right-Brainers Will Rule the Future

    by Daniel H. Pink
    Exploring the rise of right-brain thinking and how creativity and emotion are shaping our world.

    The future belongs to a different kind of person with a different kind of mind: artists, inventors, storytellers-creative and holistic "right-brain" thinkers whose abilities mark the fault line ... (Goodreads)

  20. Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

    by W. Chan Kim
    A guide to creating unique and profitable business strategies by surpassing competition.

    The global phenomenon, embraced by business worldwide and now published in more than 40 languages. This international bestseller challenges everything you thought you knew about the requirements for ... (Goodreads)

  21. Rework

    by Jason Fried
    A guide to starting and running a successful business with unconventional advice and practical tips.

    Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you're looking for a book like that, put this one back on the shelf. ... (Goodreads)

  22. Tribes: We Need You to Lead Us

    by Seth Godin
    A practical guide to successful leadership, emphasizing the importance of connection with others.

    A tribe is any group of people, large or small, who are connected to one another, a leader, and an idea. For millions of years, humans have been seeking out tribes, be they religious, ethnic, ... (Goodreads)

  23. The Checklist Manifesto: How to Get Things Right

    by Atul Gawande
    A guide to better decision-making, exploring the power of checklists in various fields.

    The, New York Times, bestselling author of, Better, and, Complications, reveals the surprising power of the ordinary checklist We live in a world of great and increasing complexity, where even the ... (Goodreads)

  24. Purple Cow: Transform Your Business by Being Remarkable

    by Seth Godin
    A guide to standing out and becoming remarkable in the modern business world.

    The acclaimed Wall Street Journal and Business Week Bestseller. You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Starbucks and JetBlue and ... (Goodreads)

  25. The War of Art: Winning the Inner Creative Battle

    by Steven Pressfield
    A guide to overcoming procrastination and other inner obstacles to unleash creativity.

    A succinct, engaging, and practical guide for succeeding in any creative sphere,, The War of, Art, is nothing less than Sun-Tzu for the soul. What keeps so many of us from doing what we long to do? ... (Barnes & Noble)

  26. The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It

    by Michael E. Gerber
    A guide to harnessing the power of entrepreneurial thinking to create a thriving small business.

    E-Myth \ 'e-,'mith\ n 1: the entrepreneurial myth: the myth that most people who start small businesses are entrepreneurs 2: the fatal assumption that an individual who understands the technical work ... (Goodreads)

  27. What the Dog Saw and Other Adventures

    by Malcolm Gladwell
    Collection of essays about the surprising connections between seemingly unrelated topics.

    What is the difference between choking and panicking? Why are there dozens of varieties of mustard but only one variety of ketchup? What do football players teach us about how to hire teachers? What ... (Goodreads)

  28. Quiet: The Power of Introverts in a World That Can't Stop Talking

    by Susan Cain
    An exploration of the power of introversion, examining the implications of modern society's emphasis on extroversion.

    The book that started the Quiet Revolution, At least one-third of the people we know are introverts. They are the ones who prefer listening to speaking; who innovate and create but dislike ... (Goodreads)

  29. Daring Greatly: How the Courage to Be Vulnerable Transforms the Way We Live, Love, Parent, and Lead

    by Brené Brown
    An exploration of vulnerability, courage, and the strength to embrace imperfection.

    The #1, New York Times, bestseller. More than 2, million copies sold!,Look for Brené Brown’s new podcast,, Dare to Lead, as well as her ongoing podcast, Unlocking Us,!,From thought leader Brené ... (Barnes & Noble)

  30. The Happiness Hypothesis: Finding Modern Truth in Ancient Wisdom

    by Jonathan Haidt
    Drawing on philosophy, religion, and science, a guide to finding greater satisfaction in life.

    In his widely praised book, award-winning psychologist Jonathan Haidt examines the world’s philosophical wisdom through the lens of psychological science, showing how a deeper understanding of ... (Goodreads)