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Recommendations based on Getting Real: The Smarter, Faster, Easier Way to Build a Web Applicationby 37 Signals
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Rework
by Jason Fried
A guide to starting and running a successful business with unconventional advice and practical tips.
Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you're looking for a book like that, put this one back on the shelf. ... (Goodreads)
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
by Eric Ries
Systematic approach to launching and managing successful businesses in an ever-changing market.
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. ... (Goodreads)
Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability
by Steve Krug
A guide to creating intuitive, user-friendly websites.
Since Don’t Make Me Think was first published in 2000, over 400,000 Web designers and developers have relied on Steve Krug’s guide to help them understand the principles of intuitive navigation and ... (Goodreads)
The 4-Hour Workweek
by Timothy Ferriss
A guide to creating a lifestyle of financial and personal freedom by optimizing work and lifestyle.
What do you do? Tim Ferriss has trouble answering the question. Depending on when you ask this controversial Princeton University guest lecturer, he might answer: "I race motorcycles in Europe." "I ... (Goodreads)
Crush It!: Why Now Is the Time to Cash In on Your Passion
by Gary Vaynerchuk
How to turn one's passion into a successful business venture.
Do you have a hobby you wish you could indulge in all day? An obsession that keeps you up at night? Now is the perfect time to take that passion and make a living doing what you love. In Crush It! ... (Barnes & Noble)
Zero to One: Notes on Startups, or How to Build the Future
by Peter Thiel
A guide to launching a startup, exploring the power of entrepreneurship.
If you want to build a better future, you must believe in secrets. The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, ... (Goodreads)
Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
by Geoffrey A. Moore
A guide for high-tech companies to successfully market and sell their products to mainstream customers.
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger ... (Goodreads)
The Pragmatic Programmer: From Journeyman to Master
by Andy Hunt
A guide to mastering the craft of programming, using practical techniques and approaches.
Straight from the programming trenches,, The Pragmatic Programmer, cuts through the increasing specialization and technicalities of modern software development to examine the core process–taking a ... (Goodreads)
Anything You Want
by Derek Sivers
A concise guide to building a successful business, emphasizing the importance of passion, purpose, and customer satisfaction.
Best known for creating CD Baby, the most popular music site for independent artists, founder Derek Sivers chronicles his “accidental” success and failures into this concise and inspiring book on how ... (Goodreads)
Rich Dad, Poor Dad
by Robert T. Kiyosaki
A financial literacy guide that explores the power of financial education and investment.
Rich Dad Poor Dad is Robert's story of growing up with two dads — his real father and the father of his best friend, his "rich dad" — and the ways in which both men shaped his thoughts about money ... (Goodreads)
Think and Grow Rich
by Napoleon Hill
A step-by-step guide to personal success and wealth creation.
This is the original 1937 version of Napoleon Hill's Classic Book: Think and Grow Rich . To the greatest extent possible, the text and formatting have been kept exactly the same as in the original ... (Goodreads)
Made to Stick: Why Some Ideas Survive and Others Die
by Chip Heath
Exploring why certain ideas are remembered and others are forgotten, focusing on practical ways to make ideas ‘stick’.
NEW YORK TIMES, BESTSELLER - The instant classic about why some ideas thrive, why others die, and how to improve your idea's chances–essential reading in the "fake news" era. Mark Twain once ... (Goodreads)
The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future
by Chris Guillebeau
Guide to starting a small business with minimal capital, turning your passion into a career.
In, The $100 Startup, Chris Guillebeau shows you how to lead of life of adventure, meaning and purpose – and earn a good living. Still in his early thirties, Chris is on the verge of completing a ... (Goodreads)
What Would Google Do?
by Jeff Jarvis
An analysis of how Google's business model and philosophy can be applied to various industries and businesses.
“Eye-opening, thought-provoking, and enlightening.” — USA Today “An indispensable guide to the business logic of the networked era.” —Clay Shirky, author of Here Comes Everybody “A stimulating ... (Goodreads)
Delivering Happiness: A Path to Profits, Passion, and Purpose
by Tony Hsieh
A business leader's journey from success to significance, showing how to build a corporate culture of happiness.
You want to learn about the path that we took at Zappos to get to over $1 billion in gross merchandise sales in less than ten years. You want to learn about the path I took that eventually led me to ... (Goodreads)
Linchpin: Are You Indispensable?
by Seth Godin
Exploring how to unlock potential, create value and become indispensable to an organization.
In bestsellers such as Purple Cow and Tribes , Seth Godin taught readers how to make remarkable products and spread powerful ideas. But this book is about you—your choices, your future, and your ... (Goodreads)
Business Model Generation
by Alexander Osterwalder
A guide to crafting business models and creating new sources of value.
Business Model Generation is a practical, inspiring handbook for anyone striving to improve a business model or craft a new one. 1) Change the way you think about business models Business Model ... (Goodreads)
The 48 Laws of Power
by Robert Greene
A guide to understanding the dynamics of gaining and keeping power.
Amoral, cunning, ruthless, and instructive, this multi-million-copy, New York Times, bestseller is the definitive manual for anyone interested in gaining, observing, or defending against ultimate ... (Goodreads)
Thinking, Fast and Slow
by Daniel Kahneman
An exploration of the two systems of the mind, and how they influence decision-making.
In the highly anticipated Thinking, Fast and Slow , Kahneman takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and ... (Goodreads)
Eat That Frog!: 21 Great Ways to Stop Procrastinating and Get More Done in Less Time
by Brian Tracy
Practical strategies for tackling procrastination and improving time management skills.
The legendary, Eat That Frog!, (more than 450,000 copies sold and translated into 23 languages) provides the 21 most effective methods for conquering procrastination and accomplishing more. This new ... (Goodreads)
The Dip: A Little Book That Teaches You When to Quit
by Seth Godin
A guide to help readers identify when to quit and when to persevere in their pursuits, in order to achieve success.
A, New York Times,, USA Today, and, Wall Street Journal, bestseller In this iconic bestseller, popular business blogger and bestselling author Seth Godin proves that winners are really just the best ... (Barnes & Noble)
Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future
by Ashlee Vance
A revealing look into the life and accomplishments of tech innovator Elon Musk.
Elon Musk, the entrepreneur and innovator behind SpaceX, Tesla, and SolarCity, sold one of his internet companies, PayPal, for $1.5 billion. Ashlee Vance captures the full spectacle and arc of the ... (Goodreads)
Tribes: We Need You to Lead Us
by Seth Godin
A practical guide to successful leadership, emphasizing the importance of connection with others.
A tribe is any group of people, large or small, who are connected to one another, a leader, and an idea. For millions of years, humans have been seeking out tribes, be they religious, ethnic, ... (Goodreads)
The Black Swan: The Impact of the Highly Improbable
by Nassim Nicholas Taleb
A study of the role of randomness in life, and how it can lead to unexpected events.
A black swan is a highly improbable event with three principal characteristics: It is unpredictable; it carries a massive impact; and, after the fact, we concoct an explanation that makes it appear ... (Goodreads)
The Effective Executive: The Definitive Guide to Getting the Right Things Done
by Peter F. Drucker
A guide to becoming an effective executive by focusing on time management, decision-making, and prioritization.
What makes an effective executive?, The measure of the executive, Peter F. Drucker reminds us, is the ability to "get the right things done." This usually involves doing what other people have ... (Goodreads)
Trust Me, I'm Lying: Confessions of a Media Manipulator
by Ryan Holiday
A former media strategist exposes the corrupt practices of the modern media and how they manipulate the public for profit and power.
You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total ... (Goodreads)
The Power of Habit: Why We Do What We Do in Life and Business
by Charles Duhigg
Uncovering the science of habit formation and how to use it to achieve success.
A young woman walks into a laboratory. Over the past two years, she has transformed almost every aspect of her life. She has quit smoking, run a marathon, and been promoted at work. The patterns ... (Goodreads)
The C Programming Language
by Brian W. Kernighan
Classic guide to the C programming language, covering syntax, data types, control flow, and more. A must-read for any aspiring programmer.
This book is meant to help the reader learn how to program in C. It is the definitive reference guide, now in a second edition. Although the first edition was written in 1978, it continues to be a ... (Goodreads)
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk
by Al Ries
A guide for marketing success, leveraging timeless principles and strategies.
There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of, Positioning,—note, you can build ... (Barnes & Noble)
Do the Work
by Steven Pressfield
A practical guide to overcoming resistance and completing creative projects. Encourages action and persistence in the face of self-doubt and fear.
Do the Work Our enemy is not lack of preparation; it's not the difficulty of the project, or the state of the marketplace or the emptiness of our bank account. The enemy is resistance. The enemy is ... (Goodreads)
